Dear Buick,
When you ask me to picture a Buick, I think of a car. I have no idea what it looks like except it's made of metal, has windows, and four tires. There is no body design that I can recall that I'd assign to "Buick".
So your new commercial's message missed.
Beyond that, the new body designs that you're showing off are boring. There's nothing sexy about them. I'd go so far as to say they're so unappealing I'd never buy one.
Why you decided to spend millions on this commercial and air during every single commercial break of every show on TV over the past month, I'll never know.
I am curious as to why you'd spend all this money on advertising, yet only splurge for a single cheaply made commercial.
Never going to be your customer,
An American Consumer
