Posted: Sun Jan 25, 2015 10:04 pm
Synopsis:
Morgan Spurlock, the dude that ate McDonald's for a month in Supersize Me, decides to make a movie about corporate sponsorship, for corporate sponsorship, funded 100% by corporate sponsorship.
Review:
I'll say first off I'm somewhat impressed with the companies that decided to give this guy cash. I'll probably buy a bottle of that pomegranate juice I see whored on the TV all the time. There aren't any huge companies that signed on. I'd say I'm disappointed in them, but they're large enough to afford saying, "Fuck you," to novel and creative ideas.
On with the flick. It spends time running down two threads:
1) Morgan trying to convince sponsors to give him money.
2) Morgan talking to other TV/movie/media folk asking them about their experiences with corporate sponsorship.
During his sales pitches, you can see how he's managed to ingrain himself in Hollywood. He gives some presentations that are smooth as hell. It's weird seeing him solicit for advertising in a film that is solely about advertising, but $1.5M says he pulled it off. If he was willing to be a soulless asshole on a full time basis, he'd probably make a good talent agent or manager.
Verdict:
An entertaining documentary, as far as documentaries go. Especially considering the obscene amounts of cash that go into product tie-ins with blockbuster releases.
Edited By Malcolm on 1422241568
Morgan Spurlock, the dude that ate McDonald's for a month in Supersize Me, decides to make a movie about corporate sponsorship, for corporate sponsorship, funded 100% by corporate sponsorship.
Review:
I'll say first off I'm somewhat impressed with the companies that decided to give this guy cash. I'll probably buy a bottle of that pomegranate juice I see whored on the TV all the time. There aren't any huge companies that signed on. I'd say I'm disappointed in them, but they're large enough to afford saying, "Fuck you," to novel and creative ideas.
On with the flick. It spends time running down two threads:
1) Morgan trying to convince sponsors to give him money.
2) Morgan talking to other TV/movie/media folk asking them about their experiences with corporate sponsorship.
During his sales pitches, you can see how he's managed to ingrain himself in Hollywood. He gives some presentations that are smooth as hell. It's weird seeing him solicit for advertising in a film that is solely about advertising, but $1.5M says he pulled it off. If he was willing to be a soulless asshole on a full time basis, he'd probably make a good talent agent or manager.
Verdict:
An entertaining documentary, as far as documentaries go. Especially considering the obscene amounts of cash that go into product tie-ins with blockbuster releases.
Edited By Malcolm on 1422241568