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This has sparked discussion. Is this body fat or "thicc"?

No judgement on what someone likes or doesn't like. This is more about if society's tastes have left the realm of healthy and we're now encouraging women to be unhealthy.

It also begs the question of perspective. If you like this, what are your expectations for how long such a body can maintain this form?

Fat.

Lots of fat chicks being popular and "hot" these days.

Fat. But people are so fat these days, and so many of them are so fat, that this is like... normal/average/decent.